The key to success when completing the sale of a product is to minimise post-sale support and lead to further sales through confidence in the product by providing a complete solution to the customers' training needs. This ensures all of the tools are used, the work flow optimised and the full benefits appreciated. Understanding training requirements, including the level of prior knowledge of the trainees, will ensure the customer fully benefits from their training, learning all the information necessary for their application and the successful integration of your product within their laboratory. This reduces the need for repeat visits and post-sale technical support, enhancing customer satisfaction and hence your reputation.
We can help you to provide high quality training to your customers by:
- Providing fundamental knowledge in gas chromatography, GC-MS and associated techniques, through our RSC approved scheduled, tailored, onsite and offsite training courses.
- Working with you to develop an ideal training programme for your instrument using our knowledge and experience to ensure all needs and requirements are met in the most efficient and productive way.
- Developing a training programme may involve writing presentations, training manuals, developing class exercises - both hardware and software or simply by discussing customers' needs. We can then deliver this training to your customers if you wish.
Alongside the training material, we can also help you to create:
- Instrument user manuals
- Standard operating procedures
- Application notes
- Quick reference guides
- Marketing material
- Sales presentations
Manuals and materials: the writing of technical documentation can be laborious, boring and tedious for some, especially after the excitement of building and testing a new product. Proximity to the product can result in documentation that is too technical for the end user, too tightly focused and often doesn't include all the necessary information once it is in the market place, resulting in extra post-sales support. With a background in instrument applications, writing such technical documents and skills of self-teaching new instruments and techniques, we can write or advise you on writing technical documentation that is suitable for your target audience.
Testing of manuals: First-rate correlation between a scientific instrument and its user manual or standard operating procedure (SOP) is paramount in the success of that document. Ease of use, on the correct level, containing all the necessary information for the day-to-day running, method development, maintenance and troubleshooting of the instrument enables the end user to gain the instrument's full benefits with minimal problems while reducing the need for technical support from the manufacturer. We can provide a fresh look at your manual or SOP, testing it against the product to ensure all expectations are met.
Proof reading: A strong basis for any document is the accuracy, literacy and presentation of it. Silly mistakes are often overlooked even with the helpful tools of spelling and grammar checks, and no matter how useful or interesting the document is these first impressions can detract from it and even stop the reader from progressing further through it. Spotting mistakes and making improvements are skills not everyone possess or sometimes have the courage to point out, especially if it is your own work. We can help cast a skilled and knowledgeable eye over your technical and non-technical documentation to give you the best first impression of a professional and efficient organisation.
Contact us to discuss how we can help you to provide high quality documents and training to your customers.